In a move that could potentially disrupt the gaming industry, Roblox has announced the launch of its new AI-powered game-creation feature. Dubbed ‘Build,’ this innovative tool allows users to design games from their mobile devices using artificial intelligence, without requiring any programming experience.
The Build feature uses a broad set of AI models, including open-source and proprietary Roblox models, to generate an initial version of the game based on simple text prompts. For example, if a user types ‘Let’s make a cozy adventure game set in a dense forest,’ the feature will create a basic game that can then be modified and shared with friends.
While this new feature has the potential to democratize game development and make it more accessible to a wider audience, it also raises concerns among developers and players. Critics argue that reducing the barriers to game development via text prompts could lead to an influx of low-quality and repetitive games. This may increase competition on the platform, as creators are required to compete not only with other developers but also with AI-generated content that can be produced far more quickly.
To address these concerns, Roblox plans to rank AI-generated games based on player retention, similar to its system for other games on the platform. If a game is not played, it won’t be featured as prominently. The company believes that this approach will ensure that only high-quality games are showcased to users.
The Build feature is part of Roblox’s ongoing investment in AI, which includes developing an AI foundation model for generating 3D game assets and an AI chatbot for supporting developers through the game-building process. Additionally, the company is working on a ‘new scene-generation model’ capable of creating entire editable and playable 3D scenes from a single text prompt.
While some may be concerned about the impact of AI-generated content on the gaming industry, Roblox’s approach to ranking games based on player retention suggests that it is committed to maintaining the quality of its platform. As the gaming landscape continues to evolve, it will be interesting to see how this new feature and other AI-powered tools shape the future of game development.
### Key Features of Build:
* Uses AI models to generate initial versions of games based on text prompts
* Allows users to create games from their mobile devices without programming experience
* Includes a ranking system for AI-generated games based on player retention
### Roblox’s Investment in AI:
* Developing an AI foundation model for generating 3D game assets
* Creating an AI chatbot for supporting developers through the game-building process
* Working on a new scene-generation model capable of creating entire editable and playable 3D scenes from a single text prompt
Source: Original article